DAVE MYSLINSKI CREATIVE
DAVE MYSLINSKI
Portfolio: https://www.davemyslinski.com | Linkedin Profile: https://www.linkedin.com/in/dmyslinski
443-783-5095 | dmyslin1@comcast.net
Senior Creative, Brand & Marketing Executive
Creative executive with a track record of leading iconic brands through creative innovation, brand transformation, and integrated marketing. Known for building high-performing creative teams, developing award-winning campaigns and brand experiences, and translating business strategy into compelling storytelling across digital, editorial, experiential, environmental, retail, hospitality, and emerging media. Trusted partner to executive leadership, aligning creative excellence with organizational priorities to strengthen audience engagement, drive growth, and elevate brand relevance.
CORE LEADERSHIP COMPETENCIES
• Creative Leadership
• Creative Direction
• Brand Strategy & Transformation
• Integrated Marketing
• Team Development & Mentorship
• Cross-Functional Leadership
• Enterprise Brand Governance
• Creative Operations
• Customer Experience
• Executive Communications
• AI-Enabled Creative Workflows
• Organizational Change
PROFESSIONAL EXPERIENCE
Senior Creative Director, Brand & Creative | National Geographic Society, Washington, DC | Oct 2022-Present
Promoted to lead the Society’s enterprise creative organization, directing creative vision, brand strategy, integrated marketing, and multidisciplinary teams responsible for advancing one of the world’s most iconic brands. Partner with executive leadership to develop enterprise initiatives that strengthen audience engagement, elevate brand relevance, and support fundraising, education, media, hospitality, retail, and global storytelling.
• Lead multidisciplinary creative teams across design, editorial, digital, video, experiential, environmental, and integrated marketing, delivering cohesive brand experiences across the enterprise.
• Serve as a strategic advisor to executive leadership, shaping enterprise brand strategy, governance, executive communications, and integrated marketing initiatives.
• Partner with The Walt Disney Company to align brand strategy, shared marketing initiatives, and audience engagement opportunities across the National Geographic ecosystem.
• Direct creative strategy and brand development for institutional initiatives including the Museum of Exploration, Explorers Café, Flagship Retail Store, and future National Geographic Hotel, extending the brand into new experiences and markets.
• Build and mentor a high-performing creative team while introducing AI-enabled workflows, scalable operations, and collaborative processes that improve efficiency and creative excellence.
• Champion enterprise brand standards that ensure consistency across visual identity, storytelling, customer experience, and integrated communications.
Creative Director | National Geographic Society, Washington, DC | Dec 2018-Oct 2022
Provided creative leadership for enterprise marketing initiatives, signature events, and integrated campaigns that strengthened one of the world’s most recognized brands. Directed multidisciplinary creative teams through concept development, execution, and implementation while helping modernize the Society’s visual identity and audience experience.
• Directed creative vision for enterprise campaigns, editorial initiatives, immersive brand experiences, and integrated marketing across digital, print, experiential, environmental, and promotional channels..
• Led the strategic rebranding of the Society’s signature events portfolio, creating a unified visual identity and messaging framework that strengthened brand recognition and elevated the audience experience.
• Co-led the Society’s Enterprise-Wide Moments initiative, developing integrated campaigns that achieved record audience engagement and exceeded organizational performance goals.
• Guided multidisciplinary creative teams from strategic insight through concept development, design, production, and implementation while fostering collaboration and creative excellence.
• Developed scalable creative standards and design systems that strengthened brand consistency across organizational communications and customer touchpoints.
• Partnered with executive leadership to translate institutional priorities into compelling campaigns, storytelling, and brand experiences that advanced the Society’s mission.
Content Marketing Manager | Cascade Sotheby's International Realty, Bend, OR | Mar 2018-Nov 2018
Led brand marketing and integrated communications for one of the Pacific Northwest’s premier luxury real estate firms, supporting 25 offices across Oregon and Southwest Washington. Partnered with executive leadership to strengthen market positioning, elevate brand consistency, and develop marketing initiatives that accelerated business growth and enhanced the customer experience..
• Developed integrated marketing initiatives during a period of record business performance, with $1.3 billion in residential transactions and approximately $30 million in company revenue.
• Established the company’s first enterprise brand education program, equipping more than 265 brokers with marketing tools, messaging frameworks, and best practices that strengthened brand consistency and customer engagement.
• Led strategy and creative direction for a comprehensive website redesign that modernized the digital experience while reinforcing the Sotheby’s International Realty luxury brand.
• Created high-profile experiential marketing activations and integrated content campaigns—including a luxury property campaign generating more than 80,000 video views and 20,000 website visits.
• Launched branded video marketing, enterprise email standards, and strategic partnerships with premium lifestyle brands including Porsche and the Oregon Polo Classic, expanding visibility among affluent audiences.
Creative Director | Every Idea Marketing, Bend, OR | Feb 2017-Mar 2018
Led creative and brand strategy for regional and national organizations, developing award-winning campaigns, brand identities, and integrated experiences across advertising, digital, experiential, broadcast, and content.
• Developed the award-winning “We’re Know It Alls” campaign for Newport Avenue Market, earning the 2017 National Grocers Association Creative Choice Award.
• Led the strategic rebrand of Newport Avenue Market, creating an integrated brand system spanning environmental graphics, packaging, digital experience, marketing communications, and customer engagement.
• Directed brand strategy, creative development, and go-to-market planning for the launch of the Rosewood Wagyu Beef luxury food brand.
• Developed integrated campaigns and brand experiences that strengthened market positioning, customer engagement, and business growth across a diverse client portfolio. • Collaborated with clients including Kix Brooks (Brooks & Dunn) on branded publishing initiatives supporting charitable fundraising and audience engagement. • Mentored multidisciplinary creative teams while serving as a trusted advisor to executive clients across diverse industries.
Director of Marketing | Sunshine Retirement Living, Bend, OR | Jan 2016-Oct 2016
Led brand strategy and integrated marketing across 19 senior living communities nationwide, strengthening market positioning, lead generation, and customer engagement through digital, content, paid media, and community-based marketing.
• Directed integrated marketing strategies that strengthened brand consistency, lead generation, and occupancy growth across the national portfolio.
• Improved digital acquisition through website optimization, live chat, local search, and reputation management, increasing engagement and qualified lead opportunities.
• Established a strategic partnership with Lyft that improved resident transportation access while generating media exposure and brand visibility.
• Produced and directed “These Eyes Have Seen,” an emotionally driven storytelling campaign that elevated resident experiences and strengthened brand affinity.
Creative Director | Arizona Diamondbacks, Phoenix, AZ | June 2014-Jan 2016
Led the organization’s integrated creative and marketing function, supporting revenue growth, fan engagement, sponsorships, community initiatives, and enterprise brand strategy. Directed the in-house creative team serving more than 25 business units, partnering with executive leadership to deliver integrated campaigns across every fan touchpoint.
• Served as strategic creative partner to executive leadership, collaborating with the Vice President of Marketing and Vice President of Ticket Sales to develop campaigns that increased fan engagement and supported revenue growth.
• Repositioned and rebranded the internal creative department as Clubhouse Creative, strengthening collaboration, operational efficiency, and enterprise-wide service delivery.
• Co-led the club’s comprehensive uniform redesign in partnership with Major League Baseball, Nike, Majestic, New Era, and Stance, modernizing one of its most visible brand assets. • Directed the integrated launch of the “Join the Evolution” campaign, combining advertising, experiential marketing, public relations, digital media, and a high-profile player runway event to introduce the club’s new identity.
• Oversaw the planning and execution of more than 1,500 marketing and creative projects annually, improving operational efficiency while maintaining brand consistency across all channels.
• Directed multidisciplinary creative teams across advertising, digital, broadcast, environmental graphics, sponsorship activation, and in-stadium experiences, delivering a cohesive and engaging fan experience.
Creative Director | Every Idea Marketing, Bend, OR | Feb 2017-Mar 2018
Led creative and brand strategy for regional and national organizations, developing award-winning campaigns, brand identities, and integrated experiences across advertising, digital, experiential, broadcast, and content.
Creative Director | Design Options, Salisbury, MD | Dec 2012-Sept 2013
Founded and led an independent brand and creative consultancy serving regional and national organizations across consumer products, food and beverage, hospitality, government, nonprofit, and professional services. Partnered with executive clients to develop brand strategies, integrated campaigns, and creative solutions that strengthened market positioning and customer engagement.
• Advised executive leaders on brand strategy, positioning, identity development, messaging, digital experiences, and integrated marketing across a diverse portfolio of organizations. • Developed cross-channel campaigns incorporating digital, social, web, content, experiential, advertising, and public relations. • Managed client strategy, business development, creative direction, budgets, vendors, and project delivery from concept through execution. • Partnered with organizations including Perdue Farms, Tyson Foods, FBI National Academy Associates, Ocean City Parks & Recreation, Evolution Craft Brewing, Bear Trap Dunes Golf Club, and Bayside Resort Golf Club.
EDUCATION
Bachelor of Science, Major in Liberal Studies/Minor in Graphic Design: Monmouth University - West Long Branch, NJ
Continuing Education, Graphic Design: Parsons School of Design - The New School, New York, NY